Sales Development
Professional B2B Sales Frameworks
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About the book
You'll learn how to Work with Account Executives
The goal for an SDR is to keep Account Executive calendars full! But that's not all. The best sales organizations create a strong partnership between these two roles that creates a better buying experience through seamless handoff, ensures that there is velocity in the pipeline by qualifying effectively, and develops repeatability with continuous improvement. Learn how it's done.
You'll learn about the 7 Core SDR Skills
Unfortunately a lot of SDRs are hired into a company, provided a couple weeks of product and tech stack training and then funneled a bunch of lists to. reach out to without much further instruction. This is a frustrating position to be in, made more so by the number of SDRs who are now working remotely. There are 7 core skills you need to develop, which will make you a superstar. We teach you how in this book.
You'll learn about Career Path options and how to get there
The role of the the SDR is a fast-paced, incredibly interesting job! But not a lot of people want to be one forever. Learn how to position yourself for the next step: Team Lead? Frontline Management? Account Executive? First Sales Hire at a startup? Customer Success? The sky is the limit, but you've got to grow some wings. It's all here.
Meet the Authors
Cory Bray
Hilmon Sorey
Here's what you'll find inside:
- Getting the Job
- Sales Strategy
- The Buyer
- The Market
- Your Product
- Working with Account Executives
- Phone
- Social Media
- Other Prospecting Tactics
- Objection Handling
- Tools
- Time Management
- Core SDR Skills
- General Skills
- Working with Other Departments
- What Does My Manager Do?
- Mentors and Thought Leaders
- Career Path
- Figure it Out!